Practice What You Market

Written by David Charney
Posted: April 30, 2008 (4 months ago) | 0 comments

I sometimes worry that many of those great words we tend to use such as usability, user experience, engage, and motivate, to name a few, are going to lose their value. I keep seeing these words being used by companies to sell their products and services and then their products and services don’t even come close to providing a usable, engaging, motivating user experience. Don’t get me wrong, it is great to see that these words are getting in the limelight. But it needs to go past the words. These values need to show themselves in the delivery as well. How do we keep these words from fizzling out? We just need to keep doing what we are doing. Keep working hard to deliver the best user experiences we can. …thunder, thunder, thunder, thunder Cats!

That is all. As always… go outside and play.